Tags TC

Apple’s new ad focuses on background animations for Messages

screen-shot-2016-09-29-at-5-26-52-pm Apple is releasing a new video advertisement for the iPhone and iOS. Like previous ads, this video shows a stark departure from its predecessors. You can feel Tor Myhren’s influence on this ad. The recently hired VP of Marketing Communications has an impressive background in the advertising industry and is now in charge of Apple’s ads. That’s probably the reason why these… Read More

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Romain Dillet

September 29th

Apple

Gadgets

Apple’s new ad focuses on background animations for Messages

screen-shot-2016-09-29-at-5-26-52-pm Apple is releasing a new video advertisement for the iPhone and iOS. Like previous ads, this video shows a stark departure from its predecessors. You can feel Tor Myhren’s influence on this ad. The recently hired VP of Marketing Communications has an impressive background in the advertising industry and is now in charge of Apple’s ads. That’s probably the reason why these… Read More

Comments Off on Apple’s new ad focuses on background animations for Messages

Photo

Romain Dillet

September 29th

Apple

Gadgets

Arduino unleashes a serious Internet of Things system for hardware hackers

a4ea4d26c51eb5897fb42fbb5a9108dc_original Back in the old days hardware manufacturers felt safe in the knowledge that no mere hardware hacker could attempt to recreate their inventions. From Sony to Philips to LG to Samsung, the consumer electronics industry was locked up and no one could crack the case. Until those meddling Arduino kids came along… Now anyone can make cool hardware and, thanks to Arduino, it is easier than ever… Read More

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John Biggs

September 29th

Gadgets

A robot learns to cope with the loss of an eye in an experiment carried out on the ISS

stereo_camera_on_iss_drone Humans are pretty good at ballparking distances, even with one eye closed — but it turns out computer vision systems have a hard time with it. Researchers hope to fix that, or at least make robots a little more robust, by teaching them to navigate a space without the benefit of stereo vision — in zero gravity, to boot. Read More

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Devin Coldewey

September 28th

Gadgets

Where Pokémon Go is going, and Tesla’s trajectory: Listen to TCBC Episode 4 with Greg Kumparak

tcbc-draft5c On this week’s episode of TCBC, after a brief Disrupt-induced hiatus, longtime TechCruncher Greg Kumparak dishes on Pokémon Go – what made it so appealing at launch, what’s going on with product development, and where he’d like to see it go in the future. Me and Greg are both big Pokémon fans, so it’s a subject about which we have no shortage of things to say. Read More

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Darrell Etherington

September 28th

Gadgets

Mobile

Musk says under 5 percent of SpaceX is working on Mars mission, 2024 launch is ‘optimistic’

screen-shot-2016-09-27-at-5-03-02-pm Elon Musk has a plan to colonize Mars, but he’s not rushing it. In a conference call following the SpaceX CEO’s presentation today at the International Astronautical Conference, Musk noted that the project is still essentially a hobby at the company, drawing only a fraction of its efforts. Read More

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Devin Coldewey

September 27th

Gadgets

Nissan’s autonomous chair is your line waiting buddy

3358029b3a049a470c3963f372a8afbd17f4953f Nissan”s ProPILOT tech might mostly be used to help provide its cars with autonomous driving features, but a new project puts it into a chair. Yes, a chair. The chair propels itself, detecting the chair ahead of it and keeping a fixed distance between itself and its neighbor, as it moves along a predefined path. It’s less flexible than the chairs in Wall-E (kudos to Megan for… Read More

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Darrell Etherington

September 27th

Gadgets

MB&F unveils the racing-inspired Horological Machine 8

hm8_rt_profile_hres_cmyk Long dedicated to space, spiders, and robots, MB&F has finally come back to earth with the Horological Machine 8, a new watch inspired by the silhouette of Can-Am race cars. This watch is part of the “Horological Machine” series, a set of handmade watches that look like a cross between something that belongs on a Jules Verne submarine and a piece of expensive chocolate. This… Read More

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John Biggs

September 27th

Gadgets

Kano moves beyond Pi with code-your-own device kits for kids

Kano kits It’s been 16 months since Kano took to the stage at TC Disrupt New York 2015 to announce a $15M Series A, and to talk up its big ambition to build a creative computing brand. And 10 months since, flush with VC cash, it started work on its next big product reveal… Today it’s ready to show what it’s been working on. Read More

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Natasha Lomas

September 27th

Gadgets

Waylens Horizon action camera for cars captures the thrill of driving

waylens At a glance 157 degree wide angle f/2.4 aperture 1/1.8″ image sensor 1080p 30/60pfs, 720p 120/60fps Pros Camera design itself is top notch Built-in OLED touchscreen Cons Included mounting hardware for cable not great Expensive at $499 Connecting the car The Waylens Horizon is essentially a conical, dense metal camera replete with optics, onboard processing power and battery.… Read More

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Darrell Etherington

September 27th

Gadgets
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