Tags Packaging

Supermaterial Made From Seaweed Could Replace Bubble Wrap

As a civilization we are blanketing our planet with plastic. One of the most frightening illustrations of this fact is a prediction that by 2050, our oceans will contain more plastic than fish . Amazingly, a smart solution for reducing our reliance on plastic, and protecting marine life, could come from those very oceans, as well.

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Alissa Walker

April 13th

Uncategorized

Whole Foods Apologizes for Making Oranges More Convenient

The scourge of pre-peeled, pre-packaged produce and subsequent internet outrage has become a recurring part of modern life. Remember The Great $6 Asparagus Water Incident of 2015? Well, Whole Foods refuses to back down from its privileged perch. Earlier this week, the market dared to place pre-peeled oranges on shelves frequented by social media users.

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Alissa Walker

March 4th

Uncategorized

Coca-Cola made packaging that converts into a free Google Cardboard-style VR viewer for iPhone [Video]

Coca-cola-vr-viewer

Coca-Cola could easily equip just about everyone in the country with a free Google Cardboard-style VR viewer if the above experiment turns into reality.

The project envisions packaging for a 12-pack of Cokes and other products that is easily converted into a virtual reality viewer for an iPhone or other smartphone and it looks like it’s based on Google Cardboard specs. In the video below we see Coke’s prototype for the idea, which uses only recycle cardboard from its popular 12-pack box to create a VR viewer that works with a smartphone.

It’s not much of a stretch to imagine Coca-Cola actually making this packaging idea a reality, as Google and third-parties are already selling what are essentially kits of pre-cut cardboard that customers assemble themselves in much the same way.

Users would have to cut out the pieces using guides Coca-Cola has on the inside of the packaging, but the only part missing is the plastic lens, something Coke could easily throw into the box like it does for other product giveaways.

Google’s Cardboard platform, an open spec for virtual reality viewers powered by smartphones, already has over 10 products from various companies ranging from low-cost all cardboard versions to products that more resemble a finished consumer product like Mattel’s revamped View-Master. Last month, Google announced that over 5 million units of Cardboard viewers had been shipped as apps for the platform passed the 1000 mark on the Google Play store.

Check out the full video below:


Filed under: iOS Devices Tagged: Coca-Cola, Google Cardboard, iPhone, packaging, video, viewer, Virtual reality, vr

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Jordan Kahn

February 23rd

Apple

Mac

So How Do You Like Bud Light’s New Design?

Anheuser-Busch just revealed a “bold new look” for Bud Light, “The Prince of Beers.” As one Bud Light executive put it in a press release, “In 2016, we’ll put a more modern twist on Bud Light, from the way the brand looks to the way it acts.”

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Adam Clark Estes

December 17th

Uncategorized

iPhone 6s case packaging design illustrates Apple’s new store presentation focus [Photos]

The iPhone 6s and 6s Plus won’t hit shelves until 8 am Friday morning, but Apple Stores have already been offering both leather and silicone cases from Apple’s new collection. If you stop by a retail store to buy one of the new color options for your iPhone 6 or 6 Plus or for your new […]

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Zac Hall

September 21st

Apple

Mac

Here’s what the premium Apple Watch Edition box looks like

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Someone has taken pictures of the Apple Watch Edition packaging, which unlike the cheaper models doubles as a charging dock. The pictures show the more premium leather lining of the box. The insert for the charging cable is also visible in the pictures. The Apple Watch is suspended on its side whilst charging, clamped by the adaptor. As shown earlier this week, the Apple Watch packaging is similar but does not use the materials and lacks the charging element.

The ‘less pretty’ parts of the contents, like the handouts and chargers, sit in a separate compartment below the main box.

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By contrast, the Apple Watch Sport comes in a different box to the steel and gold variants. The Sport is shipped in a rounded rectangle shape, rather than a typical jewellery box.

If you want to buy an Apple Watch Edition, you are probably out of luck. Most Apple Watch models are now out of stock, with Edition’s quoting ‘July’ ship date estimates. Katy Perry and Pharell have managed to skip the queues, however.

 


Filed under: Apple Watch, iOS, iOS Devices Tagged: Apple Watch Edition, box, packaging, unboxing

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Benjamin Mayo

April 10th

Apple

Mac

A Clever Redesign of Delivery Boxes Would Make Them Way Easier To Open

A Clever Redesign of Delivery Boxes Would Make Them Way Easier To Open

The next time you're trying to hack open a shipping box and get tape stuck all over your car keys, you'll wish that FedEx and UPS would adopt designer ChenChen Hu's clever Corner Pack. It's a re-imagined version of the standard delivery box that skips the packing tape for clever folds and a dented corner with an easily accessible tab that opens the whole thing up.

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Andrew Liszewski

January 23rd

Uncategorized

The World’s First Entirely Plant-Based Milk Carton Is Now on Shelves

The World's First Entirely Plant-Based Milk Carton Is Now on Shelves

This month, anyone in Finland who buy a lactose-free skimmed milk drink called Eila at the supermarket will buying the world's first carton made entirely out of plant-based plastics—right down to the cap.

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Kelsey Campbell-Dollaghan

January 22nd

Uncategorized

How Scotch Tape Was Invented

How Scotch Tape Was Invented

Despite the name, Scotch tape wasn't invented by the Scottish. It was invented by a college dropout named Richard Drew from Minnesota who worked for a small sandpaper company founded in 1902 called Minnesota Mining and Manufacturing, later known as 3M. The name "Scotch" itself has an origin story almost as interesting as the invention of Scotch tape.

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Sarah Stone - TodayIFoundOut.com

December 3rd

Uncategorized

Brilliant Packaging For Invisible Clear Tape Makes the Box Look Empty​

Brilliant Packaging For Invisible Clear Tape Makes the Box Look Empty​

When you wrap a gift in fancy paper, the last thing you want is ugly pieces of tape stuck all over it. That's why 3M created its Scotch-brand tape that's nearly invisible, and a selling point that Hamburg-based ad agency Kolle Rebbe perfectly drove home with this clever packaging for the product that looks like a completely empty box.

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Andrew Liszewski

September 25th

Uncategorized
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