Tags ‘market share’

IDC: Apple continues to gain in PC market share despite year-over-year shipment drop

IDC has today published its latest report concerning the PC market, and once again, it shows Apple outpacing the rest of the industry, albeit at a slightly slower pace this time around. According to the data, Apple saw its total market share increase during the first quarter of 2016, though it actually saw total sales fall year-over-year.

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Filed under: Mac Tagged: Apple, IDC, Mac, Market share, PC

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Chance Miller

April 12th

Apple

Mac

IDC: Apple Watch to hold smartwatch lead through 2020 as Android Wear closes gap

IDC’s latest report is out today with new estimates based on worldwide wearable shipments, and in it is a prediction that Apple Watch will hold the market lead this year and through 2020 as competitors begin to close the gap.

While the report shows estimates based on overall wearable shipments, which IDC says will go from 72.2 million last year to 100 million in 2016 for watch and wristband products, it also shows a breakdown of estimates for leading smartwatch platforms by operating system


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Filed under: Apple Watch Tagged: Android Wear, Apple, Apple watch, IDC, Market share, RTOS, smartwatch, Wearables

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Jordan Kahn

March 17th

Apple

Mac

Latest U.S. smartphone market numbers show Apple in the lead, but Samsung is catching up

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According to the latest U.S. smartphone market share numbers from Parks Associates, Apple is still well in the lead compared to competing manufacturers, holding a beefy 40% of the smartphone market. But the latest figures also show that Android OEMs are gaining ground on the dominant Cupertino, California-based iPhone maker. Now, Samsung holds around 31% of the market and LG is next in line with 10%…

“Apple remains the dominant smartphone manufacturer in the U.S., but Samsung is catching up,” said Harry Wang, Director, Health & Mobile Product Research, Parks Associates.

In the United States at least, Samsung is clearly the Android OEM to beat. LG is less than one third the size of the Korean giant according to these numbers, and manufacturers like Motorola, HTC sit around 4-5% of the market. The “Other” category — which includes emerging manufacturers such as Huawei, OnePlus, and others — makes up about the same amount of the market as LG.

Also, while Apple is clearly in the lead among broadband households compared to any other hardware makers, it’s worth noting that the Android platform as a whole, which includes almost all manufacturers besides Apple, makes up around 60% of the pie.

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The report also mentions a major shift in how people are upgrading their phones as carriers move away from two-year contracts.

“Operators are pulling out all the tricks to encourage phone upgrades,” Wang said. “The once-familiar two-year contract, which tied consumers to a two-year phone upgrade cycle, is gradually fading. U.S. carriers started to do away with two-year contracts in 2012, and by the third quarter of 2015, only 51% of mobile consumers had a contract, down from almost 70% at the end 2011.”

Market share looks a lot different when you look at the whole world, however. Q3 2015 numbers from Strategy Analytics show Apple in a distant second to Samsung, with marketshare at 13.6% and 23.7%, respectively. This is followed by Chinese electronics company Huawei at 7.5%, Lenovo at 5.3%, and Xiaomi at 5%.


Filed under: iOS Devices, Tech Industry Tagged: Apple, Market share, Numbers, parks associates, share, Strategy Analytics

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Stephen Hall

February 10th

Apple

Mac

IDC predicts Apple Watch sales will hit 45M/year by 2019, still lead smartwatch market

watch

Market intelligence firm IDC is forecasting that annual Apple Watch sales will increase from an estimated 13M units this year to 45.2M units in 2019, representing a compound annual growth rate of 36.5%.

The firm predicts that although Android Wear smartwatches will experience even stronger growth of 80.5%, Apple’s much stronger starting point will see it remain the market leader throughout the four year period. By 2019, IDC says, Apple will have a 51.1% market share, with Android Wear next at 38.8% and smaller platforms making up the difference.

The Apple Watch is described as “the measuring stick against which other smartwatches and platforms are compared,” and is said to have two key advantages over other platforms …

Apple’s watchOS will lead the smartwatch market throughout our forecast, with a loyal fanbase of Apple product owners and a rapidly growing application selection, including both native apps and Watch-designed apps.

The growth of Android Wear will be fueled by a mix of technology companies and traditional watchmakers, while it predicts that Pebble will maintain modest growth due to its simple user-interface and low price.

With Apple declining to disclose sales, we’re currently dependent on analyst estimates and channel shipment reports to give some clue as to likely numbers. These estimates are, to say the least, variable. Creative Strategies’ Ben Bajarin recently told a conference that sales will hit a staggering 100M by 2017 – more than double IDC’s forecast for two years later – while Asymco’s Horace Dediu suggested 21M in the first 12 months.

Apple does, however, appear to be pushing hard for growth, with a number of significant price promotions available recently at levels which suggest discounted supply from Apple.

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Filed under: Apple Watch Tagged: Apple Inc, Apple watch, Apple Watch estimate, Apple Watch forecast, Apple Watch growth, Apple Watch market share, Apple Watch sales, Compound annual growth rate, Market share

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Ben Lovejoy

December 17th

Apple

Mac

Mac sales slowest in two years, say researchers, but still well ahead of the rest of the PC industry

macs

While research firms IDC and Gartner disagree on whether Mac sales are falling or rising, they do agree on two things: Q3 Mac sales were at their most sluggish for two years, but still well ahead of the rest of the PC industry.

Ahead of new retina 4K iMac and likley accessories launch next week, IDC estimated that Apple sold 5.3M Macs in Q3 2015, a year-on-year fall of 3.4%. Gartner instead estimated 5.6M sales, representing a 1.5% increase. Both firms did, however, agree on two pieces of good news for Apple … 

First, both sets of figures show that Apple is outperforming the PC market as a whole, which fell by either 7.7% (Gartner) or 10.8% (IDC). Second, both agree that Apple increased its market share: from 6.9% to either 7.5% (IDC) or 7.6% (Gartner).

Both firms said that Apple is losing out on overseas sales, reports the WSJ.

Mac sales may have slowed due to a strong U.S. dollar, which made the computers more expensive outside the U.S., said Jay Chou, an IDC analyst.

Apple was hurt by weak markets in Japan and Europe, said  Mikako Kitagawa, a Gartner analyst.

We’ll have to wait until later this month to see the actual figures, when Apple reports Mac sales as part of its calendar Q3/fiscal Q4 earnings report on October 27.

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gartner


Filed under: AAPL Company, Mac Tagged: Apple Inc, Apple Mac, china, Gartner, IDC, Mac, Mac sales, Market share

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Ben Lovejoy

October 9th

Apple

Mac

Gartner: Worldwide iPhone sales grew 36% YOY, while Samsung sales fell 5.3%

gartner

New data from Gartner suggests that iPhone sales grew 36% year-on-year, while Samsung’s sales fell 5.3% in the same period. Apple’s market share climbed from 12.2% in Q2 2014 to 14.6% in the same quarter this year. Other winners were Chinese brands Huawei and Xiaomi.

Gartner said that while overall smartphone growth was sluggish, Apple continued to dominate the premium end of the market, with other vendors struggling to compete.

Apple’s double-digit growth in the high-end segment continued to negatively impact its rivals’ premium phone sales and profit margins. Many vendors had to realign their portfolios to remain competitive in the midrange and low-end smartphone segments. This realignment resulted in price wars and discounting to clear up inventory for new devices planned for the second half of 2015 … 

The company said that Apple performed well in both emerging and mature markets, with growing its business in China by 68% despite total smartphone revenue in the country falling by 4%. Research director Anshul Gupta (via TechCrunch) said that Apple was the brand Chinese consumers wanted to own.

[Apple is] a big brand and people really associate that with their status and it’s kind of an aspirational brand so many of the consumers in China expect to own an iPhone at some point of time. To some extent it has affected replacement sales for Android phones because Android users are holding onto their phones for a little longer in the hope of buying an iPhone.

Apple recently reported that its total revenue for the quarter (Apple’s fiscal Q3) across all products was up 33% worldwide, with Chinese revenue more than doubling at 112% growth. While Apple’s market share in China was recently reported to have dropped, this number is of limited interest to Apple, which focuses on profitability.


Filed under: AAPL Company, iOS Devices Tagged: Apple Inc, china, Huawei, iPhone, Market share, Samsung, Smartphone, Xiaomi Tech

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Ben Lovejoy

August 20th

Apple

Mac

Kantar: The iPhone’s Q2 market share grew in every country surveyed
except the U.S.

ios-kantar

Kantar data suggests that the iPhone increased its market share during Q2 in all of the countries it surveyed bar the USA. Apple’s share of the smartphone market grew in China, Australia and all five of Europe’s largest markets, defying the usual lull in sales seen during the run-up to a new model in September.

Apple iOS returned to growth across all of Europe’s ‘big five’ markets [of] Great Britain, Germany, France, Italy, and Spain,” reported Carolina Milanesi, chief of research at Kantar Worldpanel ComTech.

Kantar surveyed buyers to determine the reasons they selected the iPhone over Android rivals, with owners listing four main factors … 

Although screen size has grown in importance as a purchase driver since the launch of the iPhone 6 and 6 Plus, iOS buyers are generally driven by a wider list of factors, such as phone reliability and durability, as well as the quality of the materials.

Android buyers, in contrast, named price as one of the biggest factors in their purchase decision, 43% saying that ‘a good deal on the price of the phone’ was the main reason for their choice of smartphone, reports Fortune.

The iPhone did, however, see its usual seasonal fall in market share in the U.S., said Kantar, where its share dropped by 2.3%.

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Strategy Analytics recently estimated that the iPhone’s global market share climbed year-on-year from 8.2% to 10.9%, while an earlier report suggested that Apple took home 92% of all profits made in the smartphone industry.


Filed under: AAPL Company, iOS Devices Tagged: AAPL, Android (operating system), Apple Inc, iOS, iPhone, Market share

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except the U.S.

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Ben Lovejoy

August 5th

Apple

Mac

Canalys: Xiaomi and Huawei push Apple down into 3rd place in China, but still applying pressure

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Apple has lost its top position in smartphone shipments in China, reports Canalys, falling from the #1 slot it achieved in Q4 of 2014 to #3 in Q2 of this year.

Canalys did not reveal Apple’s market share (a number it would like its clients to pay for), stating only that Xiaomi took the top slot with a 15.9% share, with Huawei close behind at 15.7%. A separate market size estimate from Counterpoint, with similar numbers, suggests that Apple’s market share in the country may have fallen to around 12.2% … 

However, Canalys said that Apple continues to expand its sales activities and that it and Huawei are applying “immense pressure” against Xiaomi, and Counterpoint said that Apple shipments remained strong despite the usual seasonality factor.

Apple reported 112% revenue growth in China during the same quarter. A key difference between Apple and its local competitors in China, of course, is profitability. It was recently reported that Apple takes a full 92% of all the profits made in the entire smartphone industry.

Via CNET. Image Adrian Isén.


Filed under: AAPL Company, iOS Devices Tagged: Apple China, Apple Inc, Canalys, china, Counterpoint, Huawei, Market share, Xiaomi, Xiaomi Tech

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Ben Lovejoy

August 3rd

Apple

Mac

Strategy Analytics: iPhone market share climbed from 8.2% to 10.9% year-on-year

sa-market-share

Strategy Analytics has issued its latest estimates of global mobile phone shipments, and reports that Apple’s market share climbed from 8.2% in Q2 2014 to 10.9% in the same quarter this year. Apple revealed in its latest quarterly earnings that it saw iPhone sales climb 35% year-on-year to 47M units.

The research firm said that Apple’s dramatic growth in iPhone shipments contrasted strongly with an overall industry growth rate of just 2% … 

Huawei was the other big winner, seeing its shipments grow almost 50% to 30.6M units, overtaking Microsoft (which incorporates the Nokia-designed Lumia) to become the third-largest mobile phone vendor in the world.

Samsung retained the number one slot, but saw its market share slip from 22.3% to 20.5% on disappointing Galaxy S6 sales. Samsung earlier revealed an 8% drop in profits, the fifth year running it has reported a decline in profitability.

As ever, market share is of only secondary interest to Apple, which chases profits rather than sales. A recent report suggested that Apple took 92% of all profits for the entire smartphone industry.


Filed under: AAPL Company, iOS Devices Tagged: Android (operating system), Apple Inc, iOS, iPhone, iPhone market share, Market share, Microsoft, Nokia, Smartphone

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Ben Lovejoy

July 30th

Apple

Mac

IDC: Apple snatches 3% of smartphone users from Samsung

Worldwide Smartphone Market Posts 11.6% Year-Over-Year Growth in Q2 2015, the Second Highest Shipment Total for a Single Quarter, According to IDC - prUS25804315 2015-07-23 11-00-04

IDC has just released its smartphone market share data for Q2 2015, and at least one thing is clear: Samsung is still struggling, and Apple is still doing really well. The Korean company’s smartphone market share dropped from 24.8% to 21.7% year-over-year, a 3.1 percentage point drop. Conveniently, while other manufacturers made gains as well, Apple’s numbers are up about the same number — 2.4 percentage points year-over-year to 14.1%…

Samsung’s shipments numbered 73.2 million for the second quarter 2015, while Apple’s were markedly lower at 47.5 million, according to IDC. And even though Huawei, Xiaomi, and others are making huge gains as the Chinese smartphone market continues to boom, Samsung and Apple are still the two market leaders by a decent margin. In terms of market share, Huawei, Xiaomi, and Lenovo brought a total of 19% combined. Huawei sold 29.9 million, Xiaomi sold 17.9 million, Lenovo sold 16.2 million, and “others” made up another 152.5 million units.

Samsung’s shipment volumes of 73.2 million units are down from 74.9 million, which is 2.3% drop year-over-year. Apple’s units shipped have spiked, however, up from just 35.2 million in Q2 2014 — marking a notable 34.9% gain. Huawei and Xiaomi also saw notable gains in units shipped, along with the smartphone market as a whole which posted a 11.6% year-over-year growth.

While these numbers are evidence of Apple’s continued growth, it will be interesting to see how things continue to shift as we move into the fall. Apple is preparing to launch its iPhone 6S, which we’ve exclusively reported on, while Samsung is expected to launch the Galaxy S6 Edge+ and the Galaxy Note 5. Other manufacturers are also planning to unveil new handsets in the near future, with the OnePlus 2 right around the corner and Motorola set to hold an event next week to unveil the new Moto X, Moto G, and maybe even a refreshed Moto 360.


Filed under: AAPL Company, iOS Devices, Tech Industry Tagged: Android, Apple, Apple vs Samsung, Huawei, IDC, iOS, Market share, Numbers, Samsung, Smartphone, update

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Stephen Hall

July 23rd

Apple

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