In a effort to cut costs and improve its financial situation, Sony is eliminating two divisions at its main electronics unit, promoting three executives and keeping a close eye on its money-losing television unit, Bloomberg’s Businessweek reported on Tuesday. The Japanese company will shut down its consumer products and services group, which handled consumer-level electronics, and the professional device and solutions group, which handled business oriented products and components. Executive Deputy President Hiroshi Yoshioka, who oversaw the professional device and solutions group, will head the company’s newly created medical business unit. Sony spokeswoman Satsuki Shinnaka said all changes will be effective April 1st and are aimed at speeding up management decisions. On the same date, the company will welcome its new president and CEO Kazuo Hirai. Hiari is largely credited with making Sony’s PlayStation game business profitable and will be looking to do the same with the company’s Bravia television unit, which is expected to post its fourth straight annual loss.
Sony Corp. on Wednesday confirmed that it is recalling approximately 1.6 million Bravia-branded LCD televisions. Sony said it has received 11 reports to date, all from within Japan, from customers complaining that their TVs have overheated or begun to smoke. The problems are caused by a defective inverter transformer used with the LCD backlighting assemblies in the Bravia TVs, and the part is found in televisions sold both locally in Japan and overseas. Sony told the Associated Press it will issue local recall information in each market that sells the affected television models, which include the Bravia KDL-40X5000, KDL-40X5050, KDL-40W5000, KDL-40V5000 and KDL-40V3000.
Second bad news for Sony today: Following the hack attempts at three of their networks, the company today announced [JP] that it will recall a total of 1.6 million BRAVIA LCD TV sets sold in Japan and other regions. The problem is a backlight component inside the TVs that could overheat and make the upper casing melt.
The eight TVs in question were sold after 2007. Here are the model numbers: KDL-40D3400, KDL-40D3500, KDL-40D3550, KDL-40D3660, KDL-40V3000, KDL-40W3000, KDL-40X3000 and KDL-40X3500.
A Sony spokeswoman told Bloomberg that a total of eleven incidents were reported in Japan since 2008. In this country, Sony started selling five of the TVs affected by the recall in September 2007 (using the model numbers KDL-40X5000/40X5050/40W5000/40V5000/40V3000).
Just 189,000 of the BRAVIAs were sold within Japan, meaning most of the users affected by the recall are probably located in the US and Europe. Sony claims that outside no incidents outside Japan were reported so far but urges owners everywhere to stop using the TVs in question and to immediately contact the company.